Proposed NYC law would ban sharing of location data within the city #socialmedia

Passage is not guaranteed but it could inspire other local governments to take similar action.

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Why should you attend MarTech? #socialmedia

Expert tactics, advice, and strategy are just part of the MarTech experience. Check out more of my favorite reasons to attend!

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Google introduces App + Web for unified reporting in Google Analytics #socialmedia

The new capabilities let marketers look at customer data in more complete and flexible ways.

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Social Shorts: Instagram pulls ad partner, Facebook fights ad fraud, new Chief Creative Officer at Leo Burnett Chicago #socialmedia

The social media marketing week in review: A round up of news and announcements you may have missed.

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Facebook reported strong ad revenue growth in Q2, Instagram ads continue to drive impression growth #socialmedia

Ad revenue increased by 28% year-over-year with the strongest growth from North America and Asia-Pacific regions.

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Twitter to stop offering advertisers access to 3rd party data sources next year #socialmedia

The company said it is moving to streamline how advertisers use audience data and wants to shift the focus to the Twitter Ads API.

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Snap continues to march forward with solid gains during the second quarter of 2019 #socialmedia

The company reported $388 million in revenue for the quarter, and an increase of 13 million daily active users.

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Demystifying visibility metrics in Google Ads #socialmedia

Here are six metrics to help advertisers determine how often – and where in the SERPs – ads are showing up to help identify maximize growth opportunities.

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Parallel tracking for Google display ads: Mandatory as of July 31 #socialmedia

A friendly reminder that the cutover is fast approaching.

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Winners with back-to-school shoppers are likely to see higher returns during holidays #socialmedia

Here are five lessons for brands about back-to-school marketing.

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